In a recent update from a reliable source at MacRumors, it has been revealed that Apple has successfully sold over 200,000 units of the Vision Pro headset. The pre-orders for the groundbreaking device commenced on January 19, and within the span of 10 days, the headset has made a significant impact on the market.
Initially estimated by Apple analyst Ming-Chi Kuo to have sold between 160,000 to 180,000 units during the pre-order weekend, it appears that sales may have experienced a slight deceleration since then. The Vision Pro headsets designed with the Dual Loop Band Purple feature were quick to capture consumer attention, with launch day home delivery options selling out within hours of pre-orders going live. In-store pickup alternatives also followed suit, indicating a substantial surge in demand during the initial release.
Despite the impressive start, there is speculation that interest in the Vision Pro may taper off in the coming days. Kuo, known for his insightful predictions, has cautioned about the potential for a rapid decline in demand, attributing it to the niche market for the high-end device. Priced at $3,500, the Vision Pro falls outside the budget range for many consumers, which could impact its widespread adoption.
Media reviews for the Vision Pro are slated to be unveiled on Tuesday, potentially reigniting interest and driving further sales. Additionally, as consumers begin to share their hands-on experiences, there may be an additional uptick in demand for Apple’s innovative headset.
Despite the ambitious goal of producing around half a million Vision Pro headsets, uncertainties loom over whether Apple will achieve these sales figures. The company seems prepared for the challenges posed by both the device’s premium pricing and the complexities associated with its production.
Stay tuned for the latest updates on Apple’s Vision Pro headset as it continues to make waves in the market.